Real Estate Advertisement Fails to Include Photo of Realtor®

Dear Editor:

I was shocked, even horrified to run across this advertisement for a real estate agent on a local Alameda Internet portal. It didn't take me more than two seconds to realize what was the matter — it is not showing a photograph of the Realtor® on it!

This is an outrage. Everybody knows that real estate agents are required BY LAW to prominently feature their photograph on every advertisement, sign, listing, etc. And the bigger, the better.

Yes, a real estate agent makes his or her living helping people buy and sell their homes. But the real reason they get into that business is so they have a reason to make sure that everybody sees their smiling face everywhere in town.

This Patrick Dawson fellow is different, and I don't like it. Does he have something to hide? If he won't show his face, how will we know if he is to be trusted? Mr. Dawson will not stay in business long if he keeps up this kind of advertising.

I certainly wouldn't make use of his services if I were selling my house to move from one end of the island to the other.

Warm Regards,

Jillian Uptenchen